White people couldn't do black music back in the day because they weren't funky or bad enough. They weren't from the ghettoes but hip-hop and R&B changed all of that because white kids want to be down with it. They wanted to learn it so they studied the culture. It's kind of a cool thing because we shouldn't be so separate.
It's really cool to know that you've put something together that isn't for a particular audience. It's so often that a TV show can really only speak to one sect of the population and this really is something that appeals to a worldwide fan base. People who are into the pursuit of knowledge. Their reaction has meant the world to us.
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In the old days a TV sync was perceived as not so cool or whittling away at your indie cred. Now it's seen as much more of an opportunity than a sellout as a way to find fans who wouldn't have ordinarily come across their genre of music.
