Visual ideas combined with technology combined with personal interpretation equals photography. Each must hold it's own if it doesn't the thing collapses.
Social networking technology didn't really exist until 2004-2005. I had the idea to use this technology to bridge this gap between a general interest in addressing social issues and the practical action.
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I don't know concretely if it's due to superstition but any time a new rule is implemented into the NBA or a new piece of equipment or a new technology there is always a transition and adjustment period by players and coaches and anyone involved with the game.