Today's consumers are eager to become loyal fans of companies that respect purposeful capitalism. They are not opposed to companies making a profit indeed they may even be investors in these companies – but at the core they want more empathic enlightened corporations that seek a balance between profit and purpose.
More than in any other performing arts the lack of respect for acting seems to spring from the fact that every layman considers himself a valid critic.
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What the Beatles did was something incredible it was more than what a band could do. We have to give them respect.