This weird thing happens when you're in a movie that has some level of success. People start offering you all kinds of things and they just expect you to do them because they'll be good for your career. It's not about the project's integrity or anything like that.
Success is always something completely different to people. I feel like I've succeeded if I'm doing something that makes me happy and I'm not lying to anybody. I'm not doing that now so I feel really good about myself.
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One measure of your success will be the degree to which you build up others who work with you. While building up others you will build up yourself.