The world does not need tourists who ride by in a bus clucking their tongues. The world as it is needs those who will love it enough to change it with what they have where they are.
If you walk down the street and smile at someone that will get passed on to the next person. That has the power to change someone's day.
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The creative destruction that social media is currently unleashing will change more than technology or the leader board of the Fortune 100. It is driving a qualitative shift in the nature of relationships between brands and their customers.
