The most influential factor in selling a home is always price. Don't build 'wiggle room' into the asking price. There's a price war out there and you have to win it from the get-go.
You may not like the idea of putting money into a home when you're moving out. But it's demanded by the market. You need to show it off. You don't have to rip out the kitchen and bathroom. But maybe replace the tiles or the countertops. Get professional advice.
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I live a dual life. On the red carpet it's complete glam. But at home I'm a jeans and T-shirt kind of girl. Simple can be beautiful.