People challenge my nerd cred all the time. I just show them the photo of me winning my middle-school science fair wearing my Casio calculator watch and eyeglasses so big they look like they can see the future.
In beef trade issues we base our decisions upon science.
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There's a science to ordering potatoes. Are they skinny shoestring or big fat steak fries? You just have to let your taste buds guide you when deciding what to eat.