One of the things that I've always thought I would like to do is to develop an environmental index. Then people can measure their own environmental performance on an index as they do in other ways.
I am on the board of corporations who contribute both to environmental problems and their solutions. And I am on the NGO side: the Earth Council and other organizations.
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Address these environmental issues and you will address every issue known to man. And we keep dabbling in things that aren't really that important in the long term.