Wearing a tuxedo isn't as simple as it sounds. I've been to a lot of award shows in Hollywood over the years and have seen some pretty sad tuxes. It's surprisingly easy to go off the rails.
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Marketing has supplanted story as the primary force behind the worthiness of making a film and that's a very sad thing. It's film only as a function of consumerism rather than as an important component of our culture and that's everywhere around the world.