I know of no single formula for success. But over the years I have observed that some attributes of leadership are universal and are often about finding ways of encouraging people to combine their efforts their talents their insights their enthusiasm and their inspiration to work together.
I talked about the need for American leadership I talked about the importance of the United States to a more peaceful world a world that has been quite turbulent in recent years and needs a strong American anchor.
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In the area we're discussing leadership begins on Madison Avenue on the desks and in the offices of people who spend hundreds of millions of dollars buying what will get them ratings.