Entrepreneurs always pitch their idea as 'the X of Y' so this is going to be 'the Microsoft of food.' And yet disruptive innovations usually don't have that character. Most of the time if something seems like a good idea it probably isn't.
Almost certainly however the first essential component of social justice is adequate food for all mankind.
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Men can absent themselves from real life for their art more easily. Women are anchored into the quotidian business of getting food on the table making sure everybody's socks match the soccer gear is ready. I admire idealists but they're usually enabled by someone who holds the tether on their balloon who pays the bills and sweeps up after them.
