The word 'geek' today does not mean what it used to mean. A geek isn't the skinny kid with a pocket protector and acne. There can be computer geeks video game geeks car geeks military geeks and sports geeks. Being a geek just means that you're passionate about something.
My work is more about trying to ask good questions and not trying to come up with big shows. Every fashion company is doing that every car company is doing that.
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My dad used to love Steely Dan the Stones Jethro Tull and all that. There was always Steely Dan going in my dad's car but I remember The Royal Scam in particular because it has 'Kid Charlemagne' on it.