Most small business owners are not particularly sophisticated business people. That's not a criticism they're passionate about cutting hair or cooking food and that's why they got in the business not because they have an MBA.
I'm quitting the business today. I'm going to open up an appliance store I've always really been into toasters. I'm giving it all up.
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The rest of the world cares about how we conduct our affairs because they then take that lead. We're the only leader in the world today. Some are wishing us well others think that we're down and are not going to get back up again but they are all watching with great interest to see how we conduct our business over the next couple of years.
