As children many of us were taught never to talk to strangers. As parents and grandparents our message must change with technology to include strangers on the Internet.
The underlying principles of strategy are enduring regardless of technology or the pace of change.
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Technology has made it much easier to make and manipulate music. Studio-driven machine-driven music does not always transcend into being a good live act. Many current acts are great live but many cannot cut it live. The music is not organic.
