Society as a whole benefits immeasurably from a climate in which all persons regardless of race or gender may have the opportunity to earn respect responsibility advancement and remuneration based on ability.
Men naturally despise those who court them but respect those who do not give way to them.
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Today's consumers are eager to become loyal fans of companies that respect purposeful capitalism. They are not opposed to companies making a profit indeed they may even be investors in these companies – but at the core they want more empathic enlightened corporations that seek a balance between profit and purpose.