The relationship between the media owner their relationship isn't strictly with people and audiences. It's also with advertisers and that's the most relationship in radio in fact it pays the bills.
All human language draws its nature and value from the fact that it both comes from the Word of God and is chosen by God to manifest himself. But this relationship is secret and incomprehensible beyond the bounds of reason and analysis.
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The relationship of black Americans to Obama is sociologically riveting.